I've been a SMM manager for quite a long time and now I'm also an online sellvia store owner. But I have a problem - even though I have great skills in social media content, I'm not really into SEO. What are the best ways to improve it? My store is almost never on google even when I searn for it, how can I "move"it higher? Do I use some tools? sellvia offers some SEO tools but I wanna hear other people's opinion, experiences or advices
What I have realized recently spending time in different forums is that many SEO specialists are very much focused on the content of the site. Well, and obviously do not forget about technical SEO. If your site is not optimized google algorithms will not want to promote it. Also develop your google business profile without this is also nowhere nowadays. In the development of gbp and compilation of good content on your site you should have no problems thanks to your smm experience, but for technical SEO you in any case need a specialist who knows it well (just tools without knowing how to use them will not help here). Either way, good luck with your endeavor
To improve SEO, focus on keyword optimization, create high-quality content, and ensure your site is fast and mobile-friendly. Build backlinks from reputable sites, use SEO-friendly URLs, and optimize meta titles & descriptions. Regularly update content, improve internal linking, and use Google Search Console to track performance.
Updating and optimizing existing content is a quick way to improve the relevancy of your site. Start with a content audit to identify what to focus on first.
Starting with keyword research, optimizing your product descriptions, and gathering backlinks from relevant sites can make a big difference, don't forget to explore those tools from Sellvia too, they might just be the boost you need.
Emily, this is a classic issue. A lot of people think that just having great content and social media engagement is enough for Google to magically rank them. Bad news: Google doesn’t care unless your site actually meets its technical and strategic criteria. First, check if your site is even indexed. Open Google and type: site:yourwebsite.com Code (markup): If nothing shows up, your site isn’t even in Google’s index. That means you need to: Go to Google Search Console, submit your sitemap, and request indexing. Check your robots.txt file to make sure it’s not blocking crawlers. Make sure you don’t have a rogue meta noindex tag in your code preventing pages from being indexed. If your site is indexed but still nowhere to be found, then it’s a different problem. Google won’t rank you just because you have decent content. Thousands of other sites are competing for the same spots, and you need to do more than just post and hope for the best. Speed matters. Google loves fast-loading sites and punishes slow ones. Test yours on https://pagespeed.web.dev/. If your score sucks, fix it. Get proper hosting, optimize images with https://tinypng.com/, and remove unnecessary scripts. If your site takes more than 3 seconds to load, you’re already losing. Then there’s site structure. If your URLs look like this: yourwebsite.com/p?id=12345&ref=xyz Code (markup): instead of yourwebsite.com/category/product/ Code (markup): you’re already behind. Google prefers clean, logical URLs that actually make sense. Keyword research isn’t just about stuffing generic terms like "buy shoes online" into your content. You need to target long-tail keywords with traffic but low competition. Use https://ahrefs.com/keyword-generator to find keywords people are actually searching for that aren’t dominated by big brands. Backlinks still matter. If no one is linking to your site, Google sees it as irrelevant. Build links from blogs, forums, and guest posts. Check what backlinks your competitors have using https://majestic.com/. If they’re ranking higher than you, chances are they have better authority. Did you optimize your Google Business Profile? If you’re selling online, this is basic. Google prioritizes businesses with a complete, active profile. Add photos, get reviews, update your info regularly. One thing most people ignore is user behavior. Google doesn’t just rank sites based on keywords; it looks at how people interact with them. If users land on your page and bounce immediately, your rankings will drop. Check Google Analytics for your bounce rate and average session time. If it’s bad, fix your UX, improve navigation, add strong CTAs to keep people engaged. SEO isn’t just "publish and rank." It’s a process. Have you done a full SEO audit yet? If so, what are the biggest weaknesses you’ve found?
Since you already have strong SMM skills, you can use that to drive traffic while working on SEO. Try optimizing product descriptions with the right keywords, building backlinks, and improving site speed. Google Search Console and Ahrefs can help track performance. Have you tested SEO tools yet? Curious if they work well
It’s great that you’re already excelling at social media content—having a solid presence there is a huge advantage! SEO, however, is a different beast, but with the right approach, you can definitely improve your store’s visibility. Start with Keyword Research On-Page SEO Content Marketing (Blogging) Backlink Building Improve Site Speed Use SEO Tools Google My Business Start with a few steps, and gradually build up. Once you see a slight improvement, you’ll be more motivated to continue. You’ll probably start noticing a difference in how your store appears in search results within a couple of months of these efforts.
Focus on keyword research, optimizing on-page elements (like titles, descriptions, and product pages), and creating high-quality content that aligns with user intent. Your site should also be mobile-friendly, fast-loading, and includes descriptive image alt texts.
Since you mentioned that you are starting the SEO journey, the best place to begin is learning the Google SEO Starter Guide. If you still have questions after that, come back here. But you should be fine with the starter kit.
Hey! First off, congrats on running your own store — that’s already a big step. If SEO isn’t your strong suit yet, no worries — a lot of us start that way. I'd recommend beginning with some free tools like Google Search Console (to see how your site is performing and what keywords it's showing up for), and Ubersuggest or Ahrefs Webmaster Tools for keyword research and site audit.Make sure your product pages have clear titles, meta descriptions, and use the keywords people would actually search for.
The best ways to improve SEO: Use the right keywords – Find words people search for and add them to your website content. Write useful content – Create posts and pages that answer questions or solve problems. Improve website speed – A fast website ranks better in search results. Make your site mobile-friendly – Your site should work well on phones and tablets. Get backlinks – Other websites linking to yours help improve rankings. Use proper titles and descriptions – Every page should have a clear title and short description. Keep content updated – Update your website regularly with new or refreshed content. Use internal links – Link to other pages on your website to help visitors and search engines. Add images with alt text – Search engines understand images better when you describe them. Submit your site to Google Search Console – This helps Google find and index your pages faster. Hope this helps!
Social media and SEO are two different beasts. Since you already have content skills, you’re halfway there. For SEO, I’d suggest starting with tools like Ahrefs, Ubersuggest, or even the free version of SEMrush—they help you find the right keywords and check what your competitors are ranking for. Also, make sure your product pages have solid meta titles, descriptions, and alt texts on images. Blog posts targeting long-tail keywords can help too. Sellvia tools are decent, but combining them with external ones might give you better results. Keep pushing—it takes time but totally worth it!
Internal linking is a great way to improve your SEO. As part of on-page SEO you will do well to add powerful meta descriptions wherein relevant keywords are incorporated so search engines help your web pages get quality click-throughs.