What am I missing? SEO work or Marketing? Whats the Diff? I know how to optimize a site for the SE's but its seems marketing blurrs the lines some how....
SEO Is directly related to marketing, but slightly independent. These days though you need a sound SEO Strategy as part of your marketing plan. The reason that you see them interchangeably a lot is that because the efforts that you put in in marketing can have direct and indirect implications to your site's SEO. Example: Social Bookmarking (Stumbleupon, twitter, delicious, digg, etc) Create backlinks to your site when you make a bookmark. These in turn directly effect your SEO by giving your site more "weight" to appear higher in the search ranking (SERPS). Thats one of many ways. The best thing to do is find someone who knows SEO and consult with them about your marketing strategy.
Probably marketing is related in SEO. Blog commenting, Social Bookmarking, And Link Building are some example of SEO and It can Also help you to your marketing tactics . From this strategy your site will improve in ranking in Google and have more unique visitors everyday. You should visit Odesk.com to find and hire an SEO consultant like me. If you want here is my username in Odesk. khulet22
marketing is a more of an all encompassing term than SEO work. Online/internet/web marketing is a sub-field of marketing as a whole.