G'day Forum I am trying to understand some website traffic statistics for a work website, and I am hoping that someone can please explain the following to me. Month Access . Visits . UV PVA HPVA Apr-08 208649 19868 8141 33721 9637 May-08 181918 18857 7893 31680 9360 UV = Unique Visits PVA = Page View Accesses HPVA = Home Page View Accesses Now I am trying to work out the best way to monitor the sites traffic. What figures should I be paying attention to, and what figures should I be ignoring. What is the best way to measure the traffic to your site? Also, if I have 7893 unique visits, does that mean that 7893 individual computers IP addresses have accessed the site? Is there any way to determine roughly how many individual people this represents? Cheers Jake