website name change effect SEO

Discussion in 'Search Engine Optimization' started by pfsnip, May 4, 2011.

  1. #1
    i have been thinking about changing my website name... will this effect my previous SEO and linkbuilidng efforts? ty
     
    pfsnip, May 4, 2011 IP
  2. Vineet Koushik

    Vineet Koushik Member

    Messages:
    60
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    31
    #2
    Google has published guidelines on changing your URLs. Once your new site is live, you may wish to place a permanent redirect (using a '301' code in HTTP headers) on your old site to inform visitors and search engines that your site has moved.

    It will take 2 or 3 months for the search engines to fully understand that all your files have moved. For a while you may find the old domain is still indexed, or some of both domains, or even neither of them. Don't panic when this happens. Just ride it out, and eventually all will be well. Google is especially good at understanding what to do with the 301s. Yahoo has traditionally been slower to come around, but may be doing a better job with it these days.
     
    Vineet Koushik, May 4, 2011 IP
  3. john81

    john81 Member

    Messages:
    153
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    28
    #3
    Using proper redirection shoould help you get all your traffic back on your new domain in 2-3 months time
     
    john81, May 5, 2011 IP
  4. seo.vijay

    seo.vijay Member

    Messages:
    391
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    30
    #4
    use 301 redirection...
     
    seo.vijay, May 5, 2011 IP
  5. jabx123

    jabx123 Peon

    Messages:
    42
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #5
    Redirection method helps to get easily index by the search engine.
     
    jabx123, May 5, 2011 IP
  6. Irfi0009

    Irfi0009 Banned

    Messages:
    17,584
    Likes Received:
    33
    Best Answers:
    1
    Trophy Points:
    48
    #6
    use 400 redirection. This help you to easily index by search engine.
     
    Irfi0009, May 5, 2011 IP
  7. Wulkanen

    Wulkanen Well-Known Member

    Messages:
    2,429
    Likes Received:
    47
    Best Answers:
    3
    Trophy Points:
    175
    #7
    Yes it will affect, but with a 301 redirect like they said above the link-juice will be transferred within some time.
     
    Wulkanen, May 5, 2011 IP
  8. marknel

    marknel Active Member

    Messages:
    192
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    53
    #8
    301 redirects makes the transition as seamless as possible.
     
    marknel, May 5, 2011 IP
  9. wasi tech

    wasi tech Peon

    Messages:
    22
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #9
    yes it will and u should use 400 redirection
     
    wasi tech, May 5, 2011 IP
  10. suichiro

    suichiro Peon

    Messages:
    174
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #10
    You are about to make a major change in your site. Basically. that would affect your link building unless you make a 301 redirection to at least not waste all of your efforts.;)
     
    suichiro, May 5, 2011 IP
  11. Miroslav Chodak

    Miroslav Chodak Active Member

    Messages:
    98
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    95
    #11
    Yes, it absolutely will affect your previous link building. Moving to another domain is something Google doesn't recognize out of the box. The SEO rule #1 for well-ranking sites is: don't touch the URLs! If you do, you're bound to get into trouble.

    If you must change URLs, the proper way is to use the 301 redirect and make sure that each old URL is correctly redirected to its corresponding new URL. Using 301 redirect tells Google that your old pages "moved permanently" to their new locations. It's a signal for Google to start re-indexing your site in its new location.

    Note, however, that even if you do everything correctly as above, at best you will experience a period of erratic rankings while Google sorts everything at their end. At worst, Google will have a hickup and you will loose all your rankings. It's impossible to say whether it will happen. From my experience, your chances of loosing your rankings for good are about 10-20%.

    Re: 400 advise above... 400 means "Bad Request". It's not a redirect. Rather, it tells the bot that the URL is not available. It doesn't give Google any further information. If you go the 400 route, you will likely loose everything.
     
    Miroslav Chodak, May 5, 2011 IP