How would you find out what links are coming from a competing site if you wanted to know? I know how to do a google search for links for a site.
It sounds like youare really asking how many backlinks are going into a comptetitor and what they are. If thats right the easiest way is to do the same thing you do at Google at Yahoo and MSN. link: . Yahoo and MSN show more backlinks than google. I think this is what you are asking.
Yes. That would be correct. I would also like to see what links are going out from a site if that is possible. I just want to see what links the competitor is reciprocating.
There are many tools around that will analyze the backlinks that certain websites have, usually for the purposes of SEO researching. A free 1 would be http://www.marketleap.com/publinkpop <start shameless plug> Also there is my own product www.seoelite.com which will do a complete backlink analysis of any site you tell it to. Complete with PR of each link, anchor text, Alexa ranking and much much more. <end shameless plug> As for seeing all links on a website (where they are pointing too) I actually know someone who is building a similar tool to do this, mainly to find out if you are linking to any google banned sites. But could also be used as research to see if they are reciprocating.
Doesn't sound like Luggnut wants to know how many backlinks a site has, it sounds more like he wants to know how many links a site is giving out. It sounds to me like he wants the opposite of link:www.example.com The only thing I can think of is to use something like a broken link checker. You of course don't care if the links are broken or not, you just want to find out which links aren't internal, so take the list of links the broken link checker provides and sort alphabetically. This will make it easy to filter out all the internal links. Try this one: http://www.dead-links.com/check_links.php It sorts links between internal and external for you automatically. It does have a 10,000 line limit though, so hopefully your competitor doesn't have his links at the bottom of a hellaciously long page. It will also only check 15,000 outbound links, so I presume it will quite displaying outbound links after it reaches this limit.
I am using a free trial version from Market samuray that realy helps you get all the info you need about your competitor and more
for knowing your competitors' site backlink, recently yahoo has started yahoo explorer service. It will show backlink of any site in big volume. Google always shows a few backlinks or a few pages.
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iwebtool is also good back link checker you can use it for checking back links. You can also use www.backlinkwatch.com