1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Website contains forbidden content - Content guidelines

Discussion in 'Bing Ads' started by GuyFromChicago, Jun 26, 2007.

  1. #1
    I had a few keywords rejected from adCenter today. The reason given was
    SEMrush
    "Website contains forbidden content - Content guidelines"

    I found and read the adCenter content guidlines and have to say, they can pretty much reject anything at any point based on what I'm reading there. It's pretty loose.

    The site is question is a reviews site and there is a mix of good and bad reviews of a certain company. There a few hundred keywords in the ad group and two were declined...everything else is still runnning fine.

    All I'm asking for is some consistency. I feel like everytime I add something to adCenter I'm at the casino spinning the roulette wheel. I have as much chance to hit black (approved) as I do red (declined) and what gets approved/declined is based on nothing more than chance.
     
    GuyFromChicago, Jun 26, 2007 IP
    SEMrush
  2. Biju

    Biju Peon

    Messages:
    39
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #2
    If you could say what was the keyword which was blacklisted from Msn Adcenter. For instance you cannot use Google as your keyword in Adwords.

    More over if the keyword contains terms which are not appropriate could also removed.
     
    Biju, Jun 27, 2007 IP
  3. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #3
    I understand the purpose of the guidelines; I just don't think there's any consistency in how they are enforced. It's almost like it's completely random.

    Another thing I consider is this - I bet over the years I've collectively managed a few million keywords with AdWords and could almost count on one hand the number of denied ads/keywords. I've probably managed under 100,000 keywords in adCenter and couldn't even begin to count the number of denied keywords/ads I've had.

    On second thought I guess adCenter is consistent - consistently inconsistent :)
     
    GuyFromChicago, Jun 27, 2007 IP
  4. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #4
    Let the randomness continue...keyword rejections today that don't make any sense.

    adCenter if you're listening...consistency please:)
     
    GuyFromChicago, Jun 29, 2007 IP
  5. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #5
    Update:
    In mid June I launched a campign with about 200 keywords in a single ad group.

    Since June 26 I have received 10 e-mails letteing me know that 5 - 7 keywords in this ad group have been declined. I received e-mails on:

    June 26
    June 28
    July 1
    July 5
    July 8
    July 10
    July 12
    July 14
    July 16
    July 18 (today)

    How on earth is this even remotely efficient for the advertiser or the adcenter team? Here's the kicker - the same keywords are getting rejected multiple times! If a keyword gets rejected on June 26 do I really need to be notified that it's been rejected 6 more times over the next month?

    I'm trying to offer some feedback here that will benefit all parties. Streamline the editorial review process, please. I can't even imagine what this would be like with tens of thousands of active campaigns...
     
    GuyFromChicago, Jul 18, 2007 IP
  6. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #6
    And another e-mail today. So to update the list of dates that I have received editorial rejection notices:

    June 26
    June 28
    July 1
    July 5
    July 8
    July 10
    July 12
    July 14
    July 16
    July 18
    August 16

    Again, this is from a sinlge campaign that I haven't changed since I set it up.

    I don't get how adCenter is handling the editorial process and like I indicated earlier, can't imagine what the e-mail flow would be like if I were really using this particular adCenter account to any extent. 11 e-mails with 3 - 5 rejected keywords each overt the course of almost two months. Ouch.
     
    GuyFromChicago, Aug 16, 2007 IP
  7. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #7
    Another update, adding August 19 to the list.

    June 26
    June 28
    July 1
    July 5
    July 8
    July 10
    July 12
    July 14
    July 16
    July 18
    August 16
    August 19

    :rolleyes:
     
    GuyFromChicago, Aug 20, 2007 IP
  8. rustybrick

    rustybrick User ID 3

    Messages:
    384
    Likes Received:
    41
    Best Answers:
    0
    Trophy Points:
    158
    #8
    Possibly good news... Via http://www.seroundtable.com/archives/014558.html

    Why are they changing?
    - It is difficult to manage all agreements between affiliates and trademark holders and advertisers
    - It is frustrating to legitimate advertisers to go through a verification process
    - They want to keep relevance for the end user
    - It's good for everyone to have common practices, and these are inline with common practices

    Benefits:
    - Advertisers will have faster approval process
     
    rustybrick, Aug 22, 2007 IP
    GuyFromChicago likes this.
  9. gabainc

    gabainc Active Member

    Messages:
    625
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    60
    #9
    just call them qnd they willput an appeal for your keywords.. believe me they want you to advertise so they will work with you nay way they can.
     
    gabainc, Aug 28, 2007 IP
  10. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #10

    I know, that's not really the issue though. The issue is their horribly ineffective editorial review process. I wanted to update this thread anyways - got another e-mail yesterday rejecting more keywords from the now 2 month old campaign:rolleyes:

    June 26
    June 28
    July 1
    July 5
    July 8
    July 10
    July 12
    July 14
    July 16
    July 18
    August 16
    August 19
    August 28

    13 e-mails spread over two months for a single campaign....
     
    GuyFromChicago, Aug 29, 2007 IP
  11. gabainc

    gabainc Active Member

    Messages:
    625
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    60
    #11
    just call them and they can appelait in 24 hrs.. they did that for me..
     
    gabainc, Aug 29, 2007 IP
  12. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #12
    In case you missed it the first time...

    :D
     
    GuyFromChicago, Aug 30, 2007 IP
  13. rs.rathnaraj

    rs.rathnaraj Peon

    Messages:
    23
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #13
    I'm running a campaign for the past 10 months, the keywords which are active for the past 10 months suddenly got rejected. The reason for rejection is "Landing Page Content not relevent". How come it happens?
     
    rs.rathnaraj, Aug 31, 2007 IP
  14. GuyFromChicago

    GuyFromChicago Permanent Peon

    Messages:
    6,728
    Likes Received:
    528
    Best Answers:
    0
    Trophy Points:
    0
    #14
    Because the adCenter editorial review is consistently inconsistent.
     
    GuyFromChicago, Aug 31, 2007 IP