Discover the complexities and challenges that software and cloud services firms face in developing a successful monetization strategy for their SaaS based market offerings. Attend this webinar to better understand: The importance of subscriptions as a model Challenges and maturity of SaaS publisher needs of supporting subscription based business models across channels, markets, product versions The evolution of customer ownership preferences for SaaS software products The role of technology partners in supporting the monetization of SaaS - how to retain and grow your customer base How to think about and transition to SaaS, challenges and recommendations When: Tuesday Sept 4th, 2012 / 9:00 AM - 10:00 AM PST / 12:00 PM - 1:00 PM EST Key speaker: Peter Sheldon , Forrester Research Senior Analyst Register now >> gotomeeting.com/register/189018526