Hi Google changes algorithms.. Go organic with unique content, build audience who really wants your subject. Make him to stay on your website , then develop strong audience in social medias .. see the ranking in Google.com. More to follow
Here is the tip. ALways embed proper links while your putting the anchor keyword. Dont add the Home page URL simply in the place of Anchor text. if the anchor text is related to any page of the website. then you should embed the exact landing page of the URL under the anchor keyword. this is the tip of the day. cheers padhukr