Very Low CTR after redesign

Discussion in 'Placement / Reviews / Examples' started by hitmanuk2k, Dec 19, 2006.

  1. #1
    My CTR was never GREAT, but it used to be pretty steady at 0.5% (site is mainly a forum so it's never going to be huge).

    But after redesign it has slipped to around 0.1% and I'm no longer making enough to cover costs, so obviously I need to increase it again. Do you have any suggestions? I'd tried putting the ads back into a similar place they were before the redesign but I couldn't get them exactly in the right place and I am stuck for ideas.

    http://www.pesgaming.com (also check the forum!)
     
    hitmanuk2k, Dec 19, 2006 IP
  2. vincetan

    vincetan Member

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    #2
    here are some of my suggestions

    1. place a 336x280 block on the front page above the 1st news. make sure you surround the ad block just like a news item.
    2. also place 336x280 block after every 3 news item in the front page
    3. place a leaderboard 728x90 below the reply button in the forum
    4. use the default blue as the link colour

    :)
     
    vincetan, Dec 19, 2006 IP
  3. hitmanuk2k

    hitmanuk2k Peon

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    #3
    Thanks Vince I am going to experiment with the square ad I think.

    Any other suggestions/reviews from people?
     
    hitmanuk2k, Dec 22, 2006 IP
  4. brentl

    brentl Peon

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    #4
    I would definately go with blue for the link color.
     
    brentl, Dec 22, 2006 IP
  5. hitmanuk2k

    hitmanuk2k Peon

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    #5
    I have tried changing it - it's been blue for a day now - but today I have so far had 3,207 visits with only 1 click, very depressing.
     
    hitmanuk2k, Dec 25, 2006 IP
  6. Connections

    Connections Well-Known Member

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    #6
    I cna think of a few ideas for your forum, I think you need to deal with different ad units and better blending on all pages imo
     
    Connections, Dec 25, 2006 IP
  7. master06

    master06 Peon

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    #7
    interesting, i thing you have nice advertising placement maybe you can add adsense codes at after first post (inline baner).

    Mustafa
     
    master06, Dec 25, 2006 IP
  8. VincentChow

    VincentChow Peon

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    #8
    Use darker link color, like 0033CC for your leatherboard.
    Put a leatherboard link unit below the forum path (PESGaming Forums > PESGaming.com > Forum Announcements)

    Just my thought
     
    VincentChow, Dec 25, 2006 IP