I've just signed up for 'vertical response' for email marketing (NB: NOT SPAM! I hate spam... this is genuine customer mailing lists, easy opt-out etc). Anybody else here use Vertical Response? Any tips for successful campaigns? It costs 1.5c per email, which seems reasonable....
Where did they get the e-mails? Bought them? If so, how can they make a profit from 1.5 cents? *raises eyebrow*