What are your opinions about vendors having email capture/email sign up forms/email footer pop ups, on their sales pages? I'm betting most of you don't like it would stop promoting their products, but maybe I'm wrong. It sucks to invest a bunch of time into a domain, build up a site, write & submit articles, AND THEN the vendor later adds an email capture form on the sales page. Would you stop promoting at that point or just set up a landing page of your own to only capture emails, then promote solely through your list?
I used to think similar to you, that squeeze pages were bad. But that was because I didn't realize Clickbank tracking cookies last for 60 days. Which means if the product owner has a really good email followup system you could see a much higher overall earnings rater than with other products. Although it means a slightly lower conversion rate initially over the long run it could work out a lot better. I'd suggest signing up to the email list and check out how good the follow up sequence is before deciding whether or not to promote the product. If the owner provides good tips / information and builds a relationship with the prospect it'd be much better to promote that product than someone that just sends 30 pitch emails after the visitor opts in. BTW it is possible to get around it by writing your own sales page then direct linking the purchase button to the Clickbank purchase page, avoiding the squeeze / sales pages entirely. But that's a lot of effort.
Thanks for your reply. If the vendor sends a bunch of follow up emails promoting their product, doesn't their link override your original link (in terms of clickbank tracking)? That what I thought anyway...
No it won't override your clickbank cookie unless they are shady and swap out the link they should send with their own clickbank affiliate link. Which I think is rare. But if they invite them back to domain.com your cookie will not be over written. Mike
I'll have to keep an eye on the links in the auto-responder followups. Hope this is a non-issue. Thanks!
Yeah just sign up to his list yourself so you can track what he is sending out. If he sends an email out with his own affiliate link then you know he is scum and you can drop his product. If all is above board then I think it's good as it gives the vendor more time to convince the prospect to purchase the product with his email follow ups.
I agree with TerryD. Also, sometimes, a product isn't worth promoting unless they have an email capture. Certain niches have very cautious people. A sales page just doesn't work. That's when they need to told all the good things etc... sometimes, that can only be done over a period of time via email.
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Squeeze pages are OK as long as the vendor has done the work of testing the various options (stand alone squeeze, slide in/popup opt-in, opt-in within the body of the sales copy etc), and they have a great follow up sequence to convert people. If they've got a stand alone squeeze page before the sales copy just so they can promote other products than their own, I'd stay away. Rocket languages have an amazing follow up newsletter that lasts months, and I'm sure it converts very well for them.
If it is a niche having so many good products like the DIY energy niche, then I may stop promoting the product. But if there is not any other good product in that niche, I'll still stick to that vendor. The fact is that even if vendors use the emails to promote their other products, they are reluctant to cheat their affiliates openly & there are many cases where the conversions get higher due to the email capture form on the main sales page. BTW, there are many other ways by which vendors can take away your sales. The email capture form is just one.