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Variable PHP content on site - Bad or Not ?

Discussion in 'Search Engine Optimization' started by Nicky21, Aug 13, 2004.

  1. #1
    Hi everybody.

    I havea question I can't figure out for myself.

    www.)crea-soft(.com

    I had this site rank well for "jigsaw puzzles" 2 weeks ago.

    I changed it (made several changes), and now it fell from #5 to #6-#8 (bouncing form +- 2 ranks, mostly it stays on #8).

    One of the changes were that i added variable content. That is i change the screenshots urls every day, to rotate them using php.

    Now I don't know if variable content if fine or not by google. Some say that google loves updates, some say that a site must be old enough and it will gain some ranks if it's stable.


    Which one is it ????
     
    Nicky21, Aug 13, 2004 IP
  2. digitalpoint

    digitalpoint Overlord of no one Staff

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    #2
    I don't think it matters...
     
    digitalpoint, Aug 13, 2004 IP
  3. Nicky21

    Nicky21 Guest

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    #3
    Wow, that was fast....

    R.U. sure about this ? I'm not changing just the pictures, i'm changing the entire <a href alt width > tag .... ?
     
    Nicky21, Aug 13, 2004 IP
  4. digitalpoint

    digitalpoint Overlord of no one Staff

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    #4
    Well only Google can answer that with absolute certainty, but I would bet money it does not matter.
     
    digitalpoint, Aug 13, 2004 IP
  5. Nicky21

    Nicky21 Guest

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    #5
    Thanks.
    I'm feeling a little better now...

    But just out of curiosity, how much money ? I can hold that bet up to 50 cents... :)
     
    Nicky21, Aug 13, 2004 IP
  6. digitalpoint

    digitalpoint Overlord of no one Staff

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    #6
    Mmmmm... I'm confident enough I would bet $10,000 (really) if it were even odds. :)
     
    digitalpoint, Aug 13, 2004 IP
  7. Nicky21

    Nicky21 Guest

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    #7
    Wow...

    Optigold sales must be paying of then.... :)
     
    Nicky21, Aug 13, 2004 IP
  8. Owlcroft

    Owlcroft Peon

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    #8
    My understanding of this, and I don't think it conflicts with what Shawn was saying, is that fairly frequent changes in page content (even, at least for now, relatively minor ones--G does not seem, at this time, able to tell a few extra blank spaces from material content) do at least cause the bot to come round more often, and may well--in the *long term*--provide a modest boost in the SERPs.

    My own rule, for SEO and other things, is simple and applies here:

    If it even barely might help, can't hurt, and is easy to do--what's the question?
     
    Owlcroft, Aug 13, 2004 IP
  9. john_loch

    john_loch Rodent Slayer

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    #9
    It won't hurt you. Google for 1 loves fresh content. Just remember to keep your alt tags (and any other descriptors consistent with the content).

    I've one particular site where no page is EVER the same. Some content is persistent, some content is rotated (tip of the day extracts from OS thesaurii which are changed with every page refresh for example).

    My code2content ratios are low, and on some pages, there's very little active content, so the rotated content does weight the page enough to be significant.

    In simple terms, I'm yet to see any disadvantage with fresh content.

    Cheers,

    JL
     
    john_loch, Aug 13, 2004 IP
  10. Trance-formation

    Trance-formation Peon

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    #10
    Hi Nicky... check out www.hypnosisaudiocds.com. Then refresh your browser. I use a piece of php to insert a random testimonial on the page each time it is viewed. So Google sees slightly different content each time it visits.

    The only consequence I am prettty certain of at present is that Google caches the site every day, months later. My working hypothesis is that small regular change is good, as this can be equated to giving your viewers regular updates, news etc. I don't know whether large changes would be bad (might be fun to test :) )
     
    Trance-formation, Aug 14, 2004 IP