I'm looking to extract converting phrases/exacts from the Search Query Report and am slightly confused on the data it's showing me. I ran the report for 3 months, and sorted by conversions, the top word is my exact root word "widgets" however the second and third result are phrase/broad for the same word and report "4214 other unique queries" and "2025 other unique queries" respectively. How do I extract those queries that are converting among the 4214/2025? Does Google group them because they are so 'random' and don't represent any pattern? Together, the phrase/broad match of the root word represent the bulk of my conversions, so I'd like to pick them apart and target my new campaigns better.
The Search Query report aggregates keywords with very low impressions and clicks. These keywords make up a large part of your traffic, but individually, they are very small. There's no way to split them out within Adwords, you need another form of Analytics if you want this info. The only other alternative is to wait until you've got more data, so that more of the keywords have significant traffic...
heres one for you I have 3 entry's for other unique queries from a new clients report 18 unique queries 136 unique queries 1 unique queries Why only 1, it must have been easier to name it? it had 38 imp and CTR of 33%