Does using Regnow as a payment gateway negatively affect quality score. Even if the product is something that was developed by me? All the keywords on the domain now have a qs of 1/10 and the only thing I can think of is the Regnow buy link on some of the pages. Any ideas if this hurts qs that much?
I really doubt it. Make sure that the words you advertise on are relevant to the destination page. Make sure there is actual text on that page and not just an image/flash. Check the ad diagnostic tool - next to individual keywords in your adwords account - looks like a little speach bubble. This will give you diagnostics as to what the qs issue is.
The bubble says that my landing page quality is poor. load time and relevance is ok. I've removed the links and used a paypal button instead of RegNow. Then emailed support and asked them for review. Still waiting on the review, I'll post here what the results were.
It must have been the links, the rep said that it is ok now. Of course they didn't go into any detail as to what caused it to drop like that, so I can only suspect it was the Regnow links.