This is a rather.. unimportant question .. BUT. If I have content on my site that doesn't deal with the keywords my page is targeting, is it wise to put this content WITHIN an image? I'd prefer to do this as my graphics skills are good and I like to dress things up with graphics... So lets say I have a site on CAT FOOD and I have CAT FOOD at the optimal keyword density.. but then I have a paragraph that is purely a disclaimer or something and hasNOTHING to do with Cat food. Is it WISE to make this area completely image-based (no text at all)? Thanks
I would be careful, it could be considered "keyword stuffing" i don't think google bots like that every much.
Each page on your site will be indexed separately based on keywords and text. On privacy, TOS and contact pages, I just don't enter any keywords and I add instructions for the robots to bypass them. Not sure what you're trying to do, but you can add alt tags to your images using your keywords. Like "cat food disclaimer image". It uses your keywords and appropriately describes your image, thus getting more points with the SEs.
If you put the disclaimer in the image it will accomplish what you want...the search engines won't see it. Another alternative is to put a nofollow link to your disclaimer which is on a page that is excluded either in your robots.txt or with noindex.
If you want to maintain keyword density then why not just add more keywords to your copy instead? And another thing, I don't think one paragraph would really screw the keyword density of your page unless your copy is really light, and if that is the case, then your goal should be adding more keyword related content to your page.
Well it's a trick to increase or balance your keyword density. I suggest not placing all your keywords at an image, just use the appropriate one.