Is it worth the time to upload products from your e-commerce site to google base as a means of helping you establish your site and drive traffic to your site?
yes it is. you can trive traffic. if you have lot of products you can use bulk product upload facility.
Google Base allows you to submit product listings. All auctions listed in QxBid.com which contain a buy it now price, will be submitted to Google Base, twice daily starting Sep. 12/2008 This service is free as all services QxBid No Fee Auction Site provides: No Fees To Open A Store, No Listing Fees, No Final Value Fees and best of all: Your Items will be listed in Google Base! This is amazing new service offered by www.QxBid.com and cost nothing!
eurumy: Thanks for spamming your auction site, but most ecommerce websites aren't interested in auctions. Google base traffic is very high quality traffic. These are people who are ready to make a purchase. So it is definitely worth uploading your products. It is best to create an xml feed of your products so that you don't spend too much time uploading products each month.