I have been told that use of key words in a url is a great start to getting site in SERP what I need to know and hope you can help me with is what is the concensus on hyphens which would be the best url to use from the following 2 examples www.discountredshoes.com www.discount-red-shoes.com
this is often asked.... search engine is smart enough to tell that both URL have similar keywords but which one is more suitable for human memory? I choose the one without hyphens
yaa i also saying that both keyword effect same in SERP's. so i prefer 2nd is the best because its also readable for any visitor.
the both above domains will do same effect but peoples can't able to remind second one easily and these days keyword in domain will not show a good result , the main efforts you have to put in seo - do every thing best for your site related seo and you will get sucessfull in your goal - for any seo related help pm me any time and i am happy to help you
As a side note there maybe a reason to get a domain without hyphens. Consider these domains: www.shoe-shop.com www.shoeshop.com The second one actually has the keyword "shoes" in it whereas the first one doesn't. So in my opinion the second domain would rank higher for the keyword "shoes" all other things being equal.