US Gambling Advertising

Discussion in 'General Marketing' started by cDVDs.co.uk, Oct 22, 2008.

  1. #1
    Hi All,

    I am looking for a summary of exactly what gambling-related advertising I can aim at U.S internet users.

    So...

    1) Can I advertise ANY kind of casino/poker/bingo/gambling rooms at all?

    2) Can I advertise gambling-related services? (e.g, ebooks on playing better, poker community websites, etc)

    3) Can I Advertise gambling products (poker chips, lottery systems, etc)

    Any information here would be really helpful.


    Thanks in advance.
     
    cDVDs.co.uk, Oct 22, 2008 IP
  2. Worthen

    Worthen Well-Known Member

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    #2
    the key is finding outlets that allow it - not what will they allow
    7search allows it but the auction style bids amounts range from $4 to $5 CPC

    another way is to target really huge sites that sell both text ads and banners direct. this is the best route to go as you can proably buy for $0.30 CPC

    your keys will will be

    [A] to target large enough sites that they will have enough usa traffic to provide you significant traffic

    while 7search has a disclaimer and somehow slides by though they are based in Chicago, most sites inside the usa will not sell you traffic for legal concerns --- you will need to find sites outside the us

    [C] test small and find what will convert for you, you may have to try half a dozen traffic sources (or more) before you find one that will convert for you. If you business model is mature enough that you know you can profit at $0.30 CPC i can help you with items [A] and you will still have to test to see if conversions work for you. PM me if i can help.

    Peace:)
    Worthen
     
    Worthen, Oct 31, 2008 IP