1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

URL canonicalization

Discussion in 'Keywords' started by seo12345, Oct 15, 2012.

  1. #1
    What is URL canonicalization and what is its role in seo.
    SEMrush
     
    seo12345, Oct 15, 2012 IP
    SEMrush
  2. knysna

    knysna Peon

    Messages:
    81
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Hi. Canonical allows you to specify your preferred version of a URL. You would implement it if Google are indexing both www and non www. If that happens you need to 301 redirect the non preferred version to the preferred version (www and non www are treated as two different versions) the 301 redirect can be done by configuring your htaccess file that normally resides in the root of your domain (sites hosted on Apache server) the 301 redirect helps to make sure that link popularity is consolidated to your preferred version. For pages with similar content you can specify the canonical version (preferred version) by using rel="canonical" in the head section of both pages (they need to point to the preferred version) Always remembering that PageRank and other signals will also be transferred to the canonical page (the original article page) so from a SEO point of view it is very important to implement a 301 redirect (if Google index both versions) and to use rel="canonical" for similar pages. That would reduce the chance of your pages been filtered out of the search due to copy issues. Google also take rel="canonical" as a strong hint, taking your preference into account with other signals when determining the most relevant page to show in search results. It is also important that you update links to point to a single canonical page. That would ensure optimal canonicalization in the search results. Canonical can also be used via cross domains (different domains).
     
    knysna, Oct 15, 2012 IP
  3. cvyas

    cvyas Peon

    Messages:
    162
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #3

    I am totally agreed with you
     
    cvyas, Oct 16, 2012 IP
  4. johnfambrini

    johnfambrini Greenhorn

    Messages:
    83
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    16
    #4
    Do you think Google will become smart enough so we don't have to worry about canonicalization?
     
    johnfambrini, Oct 16, 2012 IP