Hello guys, some blogs uses an auto post function on their tumblr blogs: every blog posting from their wordpress blog will be reposted on another tumblr blog with a snippet and an url back to their wp blog. I guess that is beacuse of seo and making backlinks. BUT: is that smart at all? Isn't Google rate this as duplicate content? And when there is no other unique content on the tumblr blog it is maybe even bad for the ranking of the Wordpress site? What do you say?
It’s not duplicate, it’s syndicated content. They should be alright as long as they post a link back to their original blog. Ideally they should use canonical links though.
Absolutely no duplicate content at all. Its also a technique in content marketing. Probably you could have heard about content syndication. Its kind of not posting the entire content from one website to another. Just scraping a description and the link back to the original blog post. Tons of autobloggers are earning regular income from Google Adsense by this technique. Google or any engine doesnot penalize for push back them for this.