Vacation and travel incentives are one of the most powerful methods of attracting business, retaining profitable clientele, increasing profits, enhancing product awareness, improving employee productivity. Businesses that have used vacation travel incentives in their marketing and promotions have seen at least 30% increase in their sales on both sides of the buy and sell cycle. Companies of all sizes and virtually any type of retail, wholesale, manufacturing, internet, service, distributor or direct sales business will benefit from incentive travel programs. Why use incentives? Here are some compelling reasons why you should consider using incentives: •Knowledgeable and attentive employees account for 80% of the reasons consumers feel satisfied, according to a PNC Bank Corp. survey. •Fewer than one in four American workers is working at full potential; half of all workers do no more than directly asked, and 75% of employees say they could be more effective in their jobs, according to the Public Agenda forum. •70% of unhappy customers abandon vendors because of poor service, according to the Forum Corp. •A 5% increase in customer retention can increase lifetime profits from a customer by 75%, according to the Loyalty Effect by Frederick Reichheld. •‘Reward and retention efforts can produce big dollar returns.’ That’s what the Incentive Federation found in a 2003 survey asking hundreds of businesses using incentive travel promotions 'Does Incentive Travel Improve Sales Productivity and By How Much?' What then can we conclude from these survey results? The bottom line is loyal customers and productive employees are the foundation of a successful business. But to continuously retain and motivate people can be a difficult challenge. Vacation and travel incentives, a proven motivator, will achieve this purpose. Do your incentives measure up? Today’s business environment demands a new breed of incentive programs. Many companies have already discovered that standard incentives of just a few years ago just don’t cut it with the customers as well as the workers in our continuously changing economy. Your choice of incentives have to widely appeal to your clients’ and employees’ wants or desires in order to measure up and get results you are looking for. Hundreds of promotional companies offer incentive programs that are designed to evoke an emotional response and motivate people to take a positive action. It’s obvious from industry surveys of companies using incentives that travel is the most widely appealing incentive where everyone wins. Your sales people will close more sales, your clients will enjoy an exciting vacation experience and your business will increase its profits. Why use travel incentives? -Travel is considered to be the most effective reward. USA Today, on their recent survey, stated that “93% preferred travel over other incentives.†This is because vacation travel is something that some or most people would not be able to get for themselves. -Travel is desirable. Another question asked on the Wirthlin Worldwide Research 2003 survey was “Suppose your employer wanted to reward your work performance. What would you find most rewarding?†88% - indicated a trip they plan and take with a companion to the destination of their choice 5% - indicated a trip planned for them and a companion of choice with their co-workers 5% - indicated a trip planned just for them and their co-workers -Travel has a promotion value. A more exciting and memorable program can be built with travel than you can with cash. Do travel incentives work? According to the 2003 Incentive Travel Facts survey, travel incentives increase sales by an average of 15%. In addition, half of the respondents reported that travel incentives meet 75% - 99% of their objectives. (Incentive Magazine) Where can I use travel incentives for? Sales Incentives - To increase sales Employee Incentives - To motivate, retain and reward loyal and efficient employees Customer Loyalty Incentives - To build customer loyalty and trust Referral Incentives - To develop contacts or promote referrals. Purchase Incentives - Increase cash flow and obtain money upfront. 'Pre-pay a one year service agreement, you will get a free 7 days and 6 nights resort condo accommodation in the destination of your choice.' is an example how incentives can be used to up sell. Member Perks - Sell new accounts or member ships. 'Join our golf club now and we will send you and a companion to Las Vegas with airfare and hotel for free!' 'We will send you and a companion to a free vacation for 3 days/2 nights in over 30 destinations when you open a checking or savings account with us.' Encourage responsiveness or trial of product or service. 'Send back our questionnaire, we will send you and a companion to Orlando near Disney with free hotel and airfare!' 'We will give you a free 3 day/2 night vacation to Orlando when you test drive our all new 2002 Honda Hybrid.' Improve attendance Create new markets Foster teamwork Build traffic Set appointments Business gifts Consumer/User promotions Cash vs. Travel Incentive? Cash as a motivator is considered an unemotional award and widely over used. It seems that all human behavior stems from one of the brain’s two hemispheres: the left, which thinks in rational, linear terms; or the right, which operates in terms of images, emotions, and feelings. When companies offer money as a motivator, they are addressing performance issues from a rational, left-brain point of view. Tangible rewards, however, are often more motivating because they appeal to the right brain eliciting images. (Copyright IMA) On a survey conducted by the Wirthlin Worldwide Research, a question “How did you spend your last cash reward?†was asked. The following results were gathered: 29% - Bills 18% - Don’t remember 15% - Never received cash 11% - Gifts for family 11% - Household items 11% - Savings Though its value is concrete and while it could be used to purchase a lifestyle award, most likely cash will be charged against a pile of bills or deposited into a leaky checking account where it soon ceases to exist. And with the demise of the cash award goes the memory of its origin leaving no trace of psychological branding. In 1994, Goodyear Tire & Rubber Company sponsored an incentive campaign to improve sales of tires. Two groups were formed; one was offered monetary rewards, and the other an equivalently priced selection of merchandise and travel – related rewards. The group receiving lifestyle and travel rewards outperformed the monetary rewards group by nearly 50%. This was the first documented evidence that cash, as a motivator, is not as effective as travel or merchandise. (Copyright IMA) Using non-cash incentives such as travel will distinguish a company’s campaign from cash compensation packages. The programs do not become an expected part of an employee’s income. Surveys by Incentive Federation show that organizations use incentive travel because it creates lasting memories for the participants and generates positive buzz throughout the organization. Because they do not have an impact on compensation, it’s easier to use incentives as needed without creating the impression that people are getting pay cuts when no program is in gear. (Copyright IPC) Join hundreds of other companies like: Car Dealers Banks Manufacturers Real Estate Brokers Service Providers Credit Card Companies Public Speakers Furniture Retailers Mortgage Lenders Sports Organization Insurance Companies Jewelry Stores Non-profit organizations (fundraising, etc.) And more...that have discovered the positive impact of incentive travel in their business. Who provides incentives like this? Company like www.vacationandtraveldeals.com offers a wide variety of travel incentives and vacation incentives.
is this considered a spam? how? i'm sorry i'm not aware. someone just copied a content off our website exactly the way i posted it here. so i just warned them and made another thread that's ours.
IMO, this post and the post you refer to are both SPAM. Hopefully a moderator will look at that other post.
lots of words there it will be great if you show a sumary! , but I think you did a great job. I love to travel
It is a very good thing that you likes to travel and almost all people likes to travel who makes some planning for enjoy their vacation.It will helpful to you for getting you mind fresh and you fill some relaxation.There are many traveling companies which gives some offers to their customer.
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