If I search for keyword XYZ, and it estimates I will get 10,000 monthly searches. Why when I reach the #1 spot do I only get around 30% of that value? I recently got to a #1 position for a word I specifically targeted and was bummed out at the actual results.
Not only that, might be a universal problem of all keyword tools? I personally find that the search volumes google adwords keyword tool provides are also eligible for axing 50% - 80% down.
I also agree with the above. I have a search term that according to Google has 165,000 searches per month, my site get about 1000~ per month on this term. unfortunately - you can't trust Google for their numbers, only traffic data matters. cheers, Uri