Tracking Site Level Conversion

Discussion in 'Google Analytics' started by davidku, Jan 20, 2013.

  1. #1
    Hi Gurus,

    Let’s say I have traffic coming in from Google Organic, Google Paid and some other resources.

    In my website, I have different image ads running - sidebar, header or footer.

    How can I track the conversion are coming from which ads on the website ?

    Initially, I thought I could use Google URL Builder to create custom URL and assign to each ads.

    Later, I have some concern that it might wipe off the original referrer source.

    http://www.website.com/summer?utm_s...ummer_specials&utm_campaign=january_2013_sale

    Do you see any issue with the way it was coded ? and do you know any solution that I can use to track conversion at the site level ?

    Thanks.
     
    davidku, Jan 20, 2013 IP
  2. chaithu

    chaithu Member

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    #2
    That's was pretty good quality by Google,
    That's is UTM parameters...
    It help you in tracking the visitor behaviour interms of "Campain","Source",Medaum","term", and many more..
    they simply say you, regards, traffic form which campain, by wihcih source for which term you are getting traffic to your site..!!!!

    to track traffic by site leve, put source as Site
     
    chaithu, Jan 23, 2013 IP