Hello there, I am new to the forum. I was hoping if someone could please give me a hand with this? We are placing adverts on a few third party newsletters and I was wondering if anybody knew a simple way of tracking the traffic coming through from this online initiative so I can measure ROI? Is there a way of tracking that on google analytics? I appreciate any help on this. Thanks a lot!!
Hello, an easy way would be to use an ad server for this. It will generate ad tags for your own ads which will include a tracking pixel. Whenever someone views or clicks on your ad, the ad server will register the activity. Check out Revive Ad Server (Free).