Totally Confused

Discussion in 'Search Engine Optimization' started by sincerely, May 3, 2006.

  1. #1
    I have tried to put into practice all the things I have learned on this board over the past year+, but am totally confused!!!
    The sites that rank 1,2, and 3 consistantly on the keyword I am working don't seem to follow much of any seo that I can see.

    Site 1 (asp site) is a PR 2 has 45 links but all are internal links. They use tons of script coding before the head tag and more before ending the head tag. The keyword is mentioned only in the title meta tag once and not in the description or keyword meta tag. The keyword is mentioned 6 times in the page text.

    Site 2 (html page) is a PR 4 has 188 links BUT they all come from one other site. They use lots of style rules in header. They mention the keywords 8 times on the page and in the meta tags.

    Site 3 (htm site) is a PR4 has NO backlinks. They use the keyword once in each meta tag and 56 times on the page text.

    This is a top keyword for my website, but would not be considered a difficult to rank high in on the internet. The best I have gotten is a page 4 and that was brief. I have had this site on the net since 1998, so not a new site and have a PR 4 with 74 links showing for google. I rank very high for other keywords, but not this most important one. Looking at the top 3 above, I am at a loss as to why I cannot beat them.
     
    sincerely, May 3, 2006 IP
  2. e10

    e10 Well-Known Member

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    #2
    You'll get better feedback and advice if you let people look at the url and tell us what the keyword is you are having trouble with. If you don't want to make it public, PM me if you like. I am not bad at seo - no expert maybe - but maybe you just need a fresh eye.
     
    e10, May 3, 2006 IP
  3. sincerely

    sincerely Peon

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    #3
    Thanks... sending you the info in PM
     
    sincerely, May 3, 2006 IP
  4. tsptom

    tsptom Well-Known Member

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    #4
    I'd be interested to hear the results of this. Coincidentally my site is a also PR 4 with 74 backlinks. And I was on page 3 for my main keyword but just shot down to #60.

    So if you don't mind sharing your findings... Thanks!
     
    tsptom, May 3, 2006 IP
  5. e10

    e10 Well-Known Member

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    #5
    Hi,

    Sincerely chose to keep the url and keyword private and I respect that. I am not an SEO guru anyway - just another webmaster casting a friendly eye over another site. I don't mind if Sincerely wants to share my comments with you but I don't think they would be that relevant to your site.
     
    e10, May 4, 2006 IP
  6. tsptom

    tsptom Well-Known Member

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    #6
    OK... Were you able to help?
     
    tsptom, May 4, 2006 IP
  7. e10

    e10 Well-Known Member

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    #7
    haha. Ask Sincerely.
     
    e10, May 4, 2006 IP
  8. KC TAN

    KC TAN Well-Known Member

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    #8
    Hi sincerely,

    Just would like to share some of my thoughts and experiences;

    First, I hope that you understand that PR is not the primary factor that affects the SERP, there are a lot of other factors to look into.

    I'm not sure if other members have helped to solve your problem but you may want to consider some of the following suggestions:

    1. Check out your competitors Keyword Density. Are yours close to them?

    2. Domain age and extension do affects the SERP somehow. .gov and .edu has high trust from search engine. The longer is your site, the higher is the trust. (this is FYI)

    3. Here is the MOST important point for SEO:
    Update your site often
    Yes, not only for Google, all search engine like new / fresh content. The more frequent your site is updated, the more frequent your site get indexed. This will eventually benefits your SERP.

    4. Keyword placement.
    Not only you need the right Keyword density but the placement of the keywords is very important too. I am assuming that you have placed the keywords in all the necessary places just like you've learned for the past year. Also try to name your images, pages to the keyword-related names. Have a descriptive / different title tags for different pages.

    I hope the above general brief guide helps :)
     
    KC TAN, May 5, 2006 IP
  9. sincerely

    sincerely Peon

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    #9
    E10 was most helpful and I appreciate it immensely (thank you again E10).
    The information shared with me was very specific to my particular website and keywords, so they would not apply specifically to yours.
    It comes down to working more on my external linking and some work on my internal linking.
     
    sincerely, May 5, 2006 IP
  10. sincerely

    sincerely Peon

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    #10
    Thanks KC
    Points taken... and in progress on those things I needed to improve on.
    Thanks!
     
    sincerely, May 5, 2006 IP
  11. tsptom

    tsptom Well-Known Member

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    #11
    Good info KC. How does a different title and description help? Does it help you rother pages by having them, or hurt your home page by not having different title/desciption?

    Thanks!
     
    tsptom, May 5, 2006 IP
  12. KC TAN

    KC TAN Well-Known Member

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    #12
    Title tag is one of the most important factor to be taken in consideration of SERP and is a perfect place for your valuable keywords :)

    We want all (if not, most) our pages to to rank higher in SERP isn't it? Therefore, diferent pages should have a descriptive title for the page's content so as to capture a wider variety of keywords. The following example is what people normally do:

    <title>mydomain.com- Home Page</title>
    <title>mydomain.com- Latest News</title>

    The above does not help much in SERP and few people will search for 'mydomain latest news' :p

    What is suggested by the SEO gurus is that we could place the significant content of that page in the title tag (wsj.com has done a wonderful job on this) like:

    <title>WSJ.com - For These Sites, Their Best Asset Is a Good Name</title>

    <title>mydomain.com- Your only resources to domain trading tips</title>

    <title>mydomain.com- eNom Bought by Start-Up Led by Former MySpace CEO</title>


    You can also use the breadcrumbs links format for titles (New York Times has done a good job on this also):

    <title>AOL to Add Free Phone to Instant Messaging Feature - New York Times</title>

    It does not hurt your homepage by having same title description on various pages but you will lose some chances of the sub-pages ending up on top of SERP.

    Hope it helps :)
     
    KC TAN, May 5, 2006 IP
  13. tsptom

    tsptom Well-Known Member

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    #13
    I see. Thanks very much!
     
    tsptom, May 5, 2006 IP