(from http://en.wikipedia.org/wiki/Total_HD) "Warner Bros., a division of Time Warner media company, introduced its Total HD discs at the Consumer Electronics Show on January 8th, 2007.[4] The new discs will be compatible with both Blu-ray and HD DVD players and may end the war between the two emerging formats. Both Blu-ray and HD DVD use 405nm wavelength laser to read data from the recordable media of the discs. However, the data layer of the Blu-ray discs is located 0.1mm from the disk’s surface, whereas the HD DVD data layer resides 0.6mm deep from the disk’s surface. Warner’s engineers plan to create a disc with a Blu-ray top layer that works like a two-way mirror: it should reflect just enough blue light for a Blu-ray player to read, but it should also let enough light through for HD DVD players to ignore the Blu-ray recording and find a second HD DVD layer beneath, it was reported earlier. Theoretically, triple-layer DVDs can be created too, if [the] DVD layer is located on the other side to the Blu-ray and HD DVD layers. This hybrid format would be appealing to companies looking to sell a movie in all formats, without the need for separate discs. It should also act to increase consumer confidence in buying HD discs (in hybrid format), with much less likelihood of being "betamaxed", as happened in the most significant recent format war. The "Total HD disc will not contain a standard format version" [emphasis added]. The NY Times claims that "several months ago" Warner Bros. Home Entertainment Group "filed patents for a new disc incorporating all three formats, which it could produce in the future"." Not much traffic to speak of yet, but many extensions taken and traffic will certainly boom when the disc format is released and people search the term for buying movies. Any thoughts on value?
So you're the one that owns this great name! It's hard to say right now because TotalHD is a long way away plus speculative. Could be a really big payoff. I'd say Mid to High $x,xxx to the right buyer.
I'd shoot for around low-mid XXXX too, very strong domain even if not used in conjunction with the new format. This is, of course, dependant on the HD format being successful.
Thanks for the feedback. I personally think I may have gotten carried away in a bidding war and paid too much for it, but I'm not going to panic...will wait it out and see what kind of interest I can get in it when the format actually comes out. The auction had the traffic listed, and the name was bidded on and in auction right around the time of WB releasing the info about TotalHD coming out. At that time, it appeared to be getting about 80-100 uniques a day. The owner I guess already had the domain, though I wonder if he knew about the news. The sad thing is I may have actually been bidding against WB for it, LOL. Whoever it was, they got me up to mid $x,xxx on it. Anyhow, I guess time will tell on this one. At the least, when the format comes out, the traffic will be nice I'm sure.