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Top companies not using Seo?

Discussion in 'Search Engine Optimization' started by eric_wahlberg, Sep 18, 2017.

  1. #1
    I have been in Seo field for 7 to 8 years, then I shifted to content.

    But during that period even now, I don't see famous sites (like Exepedia, trivago, Make My Trip, Ok Cupid, Just Dial) trying organic methods for ranking. All I see them is doing is Google Ads, TV adversitsements, PPC etc.
    SEMrush
    So, please tell me what is the effective way of getting desired results.

    Search Engine Marketing like these companies did

    or

    Seo (Building Links, Organic Way)

    Please give your views.
     
    eric_wahlberg, Sep 18, 2017 IP
    SEMrush
  2. Profit Donkey

    Profit Donkey Member Affiliate Manager

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    #2
    Well you need to have a good budget for all these campaigns and a product that is selling well to cover the costs and earn revenue.
    If you are focusing only on ads, once you stop them, your traffic probably will drop down drastically too.

    On the other hand SEO is a long term thing. Even if you've stopped doing SEO, it will still keep bringing you traffic months to come. If you refresh your content on a regular basis, even years to come. And there are no costs. SEM is worth implementing in your marketing strategy, but SEO is everything.
     
    Profit Donkey, Sep 18, 2017 IP
    eric_wahlberg likes this.
  3. sarahk

    sarahk iTamer Staff

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    #3
    ad budget as @Profit Donkey has pointed out but also brand awareness - if I say "check TripAdvisor" I don't have to explain that it's a website and what it does. Even if you've never been to it you are probably aware of the name. They're going to get loads of traffic because of that brand awareness, they'll be treated well in the SERPs because it's an authority site.

    You and I, on the other hand, probably don't have websites that are doing that well, nor the $$$ to plough into advertising so we need to use every other means possible and that includes SEO.
     
    sarahk, Sep 19, 2017 IP
    eric_wahlberg likes this.
  4. Arun Kumar Soni

    Arun Kumar Soni Active Member

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    #4
    You already Given the Answer.
    SEO - For small budget business owners.

    Big companies Don't go with SEO - They have Huge Budget.
     
    Arun Kumar Soni, Sep 29, 2017 IP
  5. unna

    unna Well-Known Member

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    #5
    The huge budget owner also go for SEO automatically.
     
    unna, Sep 30, 2017 IP
  6. Arun Kumar Soni

    Arun Kumar Soni Active Member

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    #6
    It become Brand, so automatically Comes in the search engines like Amazon, Wallmart
     
    Arun Kumar Soni, Sep 30, 2017 IP
  7. unna

    unna Well-Known Member

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    #7
    limeroad.com is not a brand but it is on first page of Google with keyword online shopping.
     
    unna, Oct 16, 2017 IP
  8. Dealhopp

    Dealhopp Peon

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    #8
    Since you have a new company so you have to save your budget and need to do SEO and after you establish you have to can use the organic traffic
     
    Dealhopp, Oct 17, 2017 IP