To use Adbrite or not to use Adbrite?

Discussion in 'Pay Per Click Advertising' started by Johnny Doomo, Jan 9, 2008.

  1. #1
    I'm currently using adbrite, and I'm not sure if I'm getting ripped off or not. I'm hoping somebody out there can help.

    The most important thing I should mention is that I'm not an ad tweaker, nor do I want to be. I don't and don't want to tweak ads, put in keywords, etc. I want to insert code into where I want an ad to be, and be done with it.

    That being said, when I use adbrite, I didn't customize them too much, and I just use their regular default banner spots. What I mean is that I get very few people actually contacting me through adbrite saying they want to advertise in my spots. I just run the default "fillers" in the adbrite network.

    So for comparison I figured I would post one of my best days recently. This was a really good day, but I'm hoping that somebody more knowledgeable that I about advertising can tell me if I'm doing alright for the traffic and clicks I'm getting or if I could be doing a lot better somewhere else.

    Here's my best day as of recently:

    Product Type Revenue Impressions Clicks CTR
    Site-specific text ads $0.00 6,215 13 0.209%
    Network text ads $174.58 696,809 1,150 0.165%
    Network banner ads $9.42 105,908 171 0.161%

    Total: $183.99

    I just copied that straight from adbrite, but added some spaces to line things up.

    I run both text and image ads on my sites and most of my sites are video gaming related, and my largest money maker is a flash gaming site.

    Would another ad network give me a better payout, and if so, which one?

    Thanks for any direction anybody can give me on if I can make more money simply by switching my ad network.
     
    Johnny Doomo, Jan 9, 2008 IP