Tips on making your Google Adwords profitable

Discussion in 'Google AdWords' started by techncom, Oct 12, 2010.

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  1. #1
    1. Choose targeted keywords but initially use all 3 matching options

    2. Use negative keywords in your ad groups and/or campaigns

    3. Pre-qualify using buying keywords in keyword list. Also consider putting prices in your ads.

    4. Offer something of high perceived value in exchange for visitors email address.

    5. Split test each of your ads and when there is a winner replace the worst performing ad with another test. Keep doing this

    6. Set up both Conversion tracking in Google AdWords and also Google Analytics

    7. Track responses in terms of cost per conversion (Conversion tracking) and also return on investment (Google Analytics).

    8. Amend your bids on keywords which are bringing in conversions but not positive ROI and delete the keywords which don't result in conversions

    9. Join a Social Networking Group about Profitable Google AdWords (http://www.facebook.com/group.php?gid=23513642576)
     
    techncom, Oct 12, 2010 IP
  2. RickDeveloper

    RickDeveloper Peon

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    #2
    Thank you very much for usefull tips!
     
    RickDeveloper, Oct 12, 2010 IP
  3. techncom

    techncom Active Member

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    #3
    thanks for comment
     
    techncom, Oct 12, 2010 IP
  4. Adteam

    Adteam Peon

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    #4
    Thanks.

    10) Before you get conversions check bounce-rate of each keyword (Analytics) and delete keywords with bounce-rate higher than 50%
     
    Adteam, Oct 12, 2010 IP
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