Does anyone have any tips on getting a low, minimum CPC? I'm sort of new to this.. have been playing around with the ads and landing pages.. nothings really working. I have keywords which I reckon can get down to at least 0.03c but with most ad variations, it goes up to 0.15c or even $10 which I've seen before.. If I can get it my min CPC to 0.03, hours later it goes back to say I need to bid more? Any ideas and tips would be great
The main three methods I would suggest are using: Specific keywords Exact matching options Relevant ad text to boost CTR
Are you actually getting a useful stream of traffic at such low CPCs? You can get extremely low CPCs by having a relevant (read: full of keywords) landing page that looks natural and isn't one page (although 1 page landing pages do work, provided they have enough content).