Any ideas or experience on the differences between marketing to enterprises and businesses over consumers? Trying to get some idea of how this can be done...
Whew... Where to begin? There are lots of differences. In fact, I'm hosting a seminar on B2B marketing in Toronto on the 29th -- if you're in the neighborhood, you can sign up here. ...I'll post a summary after the event. Maybe it'll help.
Sounds promising, I might be able to swing that actually... one thing though, do I need a passport to get to Canada now? It's been years... Probably take some time to get a passport, by the time I do the event will be over...