You should submit your business keywords in Google local listing and make advertise in local area classified sites.
You should get some reviews on local listing, I have seen many websites which ranks have 4-5 reviews with them. Rest it also depends upon the quality backlinks of your website.
Target local keyword for your business website. if you are targeting UK country then your keywords should be "Your Keyword In UK" or "City Name Your Keyword" Cheers,
Submit your site in Google Places and other local directories. Use your local area with keywords in Title and Meta description.
Claim you business across all local directories: Google Places, Bing Local, Yahoo Local, Yelp etc. Make sure you hold your address and business name consistent across directories Use a company mail when verifying you Places listings Get lots of reviews - 3. party reviews in particular Use local keywords in descriptions Pick the right categories Implement common SEO tactics on site Implement address on site etc.
Sounds like you took the mobile local fusion class, just left out the mobile part of it... But they go hand and hand. So to capitalize on local search, hit your local market where they are... on the i phones and blackberry's as well... This will make it easier to get more reviews and comments about your business on your google place page as well as the other engines.
Use the local area, town, city, county name in your site quite a lot and treat it as a keyword. This will help you rank for searches for your goods or services in this area. For example not just "car rental" but "London car rental". Have a look at Google Keyword Tool as this will give you an idea of how many people do a local monthly search for these proposed keywords and terms. Other things you can do are advertise using Adwords, Local Directories both on and offline and the good old-fashioned local newspaper. If you have a vehicle or location within the area get some vinyls or signs advertising your site. Leave flyers in cafes, waiting rooms, on noticeboards. All this will help your traffic increase.
I suggest you to read the following article by Ross Hudgen http://searchengineland.com/how-to-rank-nationally-with-local-links-64941 PHP:
General tips for local search listings 1. Add your official website URL, business, products, and contact details. 2. Insert the most important keywords on the texts. 3. Take advantage of this online presence by adding corporate logo, photos of your store and/or products along with videos. 4. Check if there are any third party listings of your business or mistakenly located listings. 5. Authenticate your listing and claim ownership in order to have control and to provide official and updated information. 6. Use coupons for offers to run short term campaigns for your business. 7. Regularly study the impressions and links provided by reporting analytic.