Tiny little changes tripled my AdSense income

Discussion in 'Reporting & Stats' started by Jude Vihervaara, Aug 23, 2010.

  1. #1
    I have a site that made quite nice job with Adsense – the average eCPM was over 25 euros. Then I made little little changes – move the adbox, changed colors and BOOM my eCPM have tripled since then. Must say it is amazing.

    So test your pages with different ads and different colors. I must say that I didn't first believe that the difference can be this big, but now I have to believe it. The average from bit over 25 euros to almost 90 euros, that is a big difference.
     
    Jude Vihervaara, Aug 23, 2010 IP
  2. greyhat-greenstacks

    greyhat-greenstacks Peon

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    #2
    That sure is a big difference, and if you don't mind me asking, what theme are you using?

    Thanks
     
    greyhat-greenstacks, Aug 23, 2010 IP
  3. Jude Vihervaara

    Jude Vihervaara Peon

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    #3
    I don't use any ready theme, I just started to test different variations. The colors I'm using right now, are just contrary to the colors of my site, so the ads are really jumping out of my page. No, it doesn't look nice at all, but it works.
     
    Jude Vihervaara, Aug 23, 2010 IP
  4. Jude Vihervaara

    Jude Vihervaara Peon

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    #4
    I made little comparison to the measurement month before and the results are amazing. These are my results from last week compared to the situation month before: AdSense revenue +177.15%, Adsense eCPM +362.86%, AdSense CTR +332.69%, AdSense Page Impressions -40.12%.

    Now I have to concentrate to the traffic.
     
    Jude Vihervaara, Aug 24, 2010 IP
  5. oxandrolone

    oxandrolone Peon

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    #5
    ..all is about the testing..u wont test..wont find the best option...gl
     
    oxandrolone, Aug 26, 2010 IP
  6. craig105

    craig105 Well-Known Member

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    #6
    I try to change the colors and placements every 2 weeks on some of my sites. It helps a lot.
     
    craig105, Aug 28, 2010 IP
  7. cyberlight

    cyberlight Peon

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    #7
    TESTING is a seldom talked about key component for successful
    marketing. Testing everything...Testing offers for conversion before
    expending a lot of time and effort.

    Testing for more conversions...etc. Little changes can have big results.

    Good job Testing out your layout
    and congratulations on your results.

    Best Wishes
     
    cyberlight, Aug 28, 2010 IP
  8. ajshirle

    ajshirle Peon

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    #8
    :DThanks for sharing this useful information and CONGRATS!

     
    ajshirle, Aug 28, 2010 IP