As I mentioned in my earlier posts, Internet marketing will take the lion share for commercials. Here's just another proof how TV stations already start struggling. http://translate.google.com/transla...&hl=en&ie=UTF-8&oe=UTF-8&prev=/language_tools
Good article. A huge lose indeed will take effect and already is accouring but internet will never fully replace a headset untill the two are completly fused.
Many, even big TV stations and newspapers, will be bankrupt before they are ready to make a move. I guess we'll see lots of changes and new medias in the future.
with media giants like time warner and comcast i cant see the future folding to the internet only segment,sure the internet will get a large share in the future of online advertisments but dont forget all the anti spamming regulations. tv (boob tube) has no spammimg regs. its in your face advertisements every 15 minutes for 30 seconds a piece. sure get up and change the channel,but the other channel will spam you again! we live in a commercial society,buy now,save more, shop here and get it now type of culture!