Time On Site, Length Of Visit and Depth Of Visit?

Discussion in 'Google Analytics' started by DeepakDwivedi, Jan 30, 2012.

  1. #1
    What is the basic difference between Time On Site, Length Of Visit and Depth Of Visit? Please explain me i am confused.
     
    DeepakDwivedi, Jan 30, 2012 IP
  2. MyDewdrops

    MyDewdrops Peon

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    #2
    Time on site : Basically shows the the level of interest or involvement that a visitor has with your website

    Time on Site: Time on site is one way of measuring visit quality. If visitors spend a long time visiting your site, they may be interacting extensively with it. However, Time on site can be misleading because visitors often leave browser windows open when they are not actually viewing or using your site.

    Length of Visit (Visitor Behavior): Length of visit is a measure of visit quality. A large number of lengthy visits suggests that visitors interact more extensively with your site. The graph allows you to visualize the entire distribution of visits instead of simply the ‘Average Time on Site’ across all visits. Keep in mind that ‘Average Time on Site’ is skewed by visitors leaving browser windows open when they are not actually viewing or using your site. You can see whether a few visits are skewing your ‘Average Time on Site’ upward or whether most visits to your site have a high average time.

    Depth of Visit (Visitor Behavior): Depth of visit is a measure of visit quality. A large number of high pageviews per visit suggests that visitors interact extensively with your site. The graph allows you to visualize the entire distribution of visits instead of simply the average pageviews per visit. You can see whether a few visits are skewing your average pageviews per visit upward or whether most visits to your site result in a high number of pages being viewed.

    courtesy: support.google.com


     
    MyDewdrops, Jan 31, 2012 IP