Does anyone find that towards the end of the month the ctr drops? I have not changed anything on my site, have had no pages dropped by the SE's, not changed the text near the adverts, nothing. My CTR has halved over the past few days. The only thing I can think is that advertisers budgets are up, and only the crap ads that no one wants to click on are left. Has anyone experienced this, or can offer a better explanation?
I didn't notice anything... After all, people don't pay per click. If so, at the end of the month i believe it would be a huge ctr drop.
I find the end of the month can be pretty average - miserable even - on some of my blogs (depends on topic). I suspect advertisers who have a monthly budget might decrease their spending if they have over spent which would decrease the numbers of ads and the level of click value and perhaps even ad relevancy.... just a theory but it's definately a trend I've noticed most months.