Tiitle and meta description change

How frequent title and meta description should change,and consequences after changing title and meta description frequently.

 

You only need to change them if you want to target another key phrase or you feel that the page is not performing well and by changing them it will allow you to improve performance. They might also need to change if you modify the information in the body of the page.

There is no hard and fast rule that says they have to change them every so often, in fact if a page is preforming well you most likely will not want to change them because it can affect your rankings.

If you change these elements be prepared that your rankings will also be affected.

 

Change title and description could effect your website rank on Google...

Do it carefully...

 

I will second what seogic said. Changing them can have an effect on your ranking for sure, sometimes more than other times. I wouldn't get into the habit of changing them just to chnage them. Revium makes some good points as to when it would be beneficial to change them.

 

This i what /..that appear in search engine

 

Changing your page's title and meta description affects your website's ranking. There is no limit to how many times you can change or how often or information if doing that helps boost your ranking. If you need to target another keyword or phrase or if your page is not doing well in ranking then you might want to change the title and meta description.

 

It is simple to understand, page titles are indicators of page content and if you are going to update your content you should update the title accordingly. Relevant page titles are positive approach in SEO. Like wise, meta description should also match to the content of your page. Irrelevant page titles and meta descriptions are not going to create a positive as far as the visitors and search engines are concerned.

 

Hi,

If you make changes in Title & description than you can lost the rankings on your keywords which is currently optimized!

 

thanks to everybody,now i understand,when title and meta should be change.

 

You only need to change the meta tags if you are targeting another keywords ..otherwise its fine. Its not necessary to change meta tags frequently.

 

Frequent change in description may effect your SERP rankings in a negative way... I have seen, many times, a website lose huge traffic and rankings after change in title and description.
If your website demands some frequent changes, its better to conduct AB testing before implementing the change. 

 

i don't think its a good idea. cause Google will never crawl your website everyday and your descriptions / meta tags etc. so its better to have different meta description for each but its not good to change them frequently.
thanks

 

There is no need to do any change. First analyse and only then place meta description and keywords on web pages. In case, you want to target more keywords in your website, you can create new pages for that.

 

Meta tags aren't as important as they used to be. Think about when you search though. If you are searching for a site and want certain information you will usually read the description that comes up in the search. So it's definitely a good idea to keep your meta tags updated.