This is not my list so can not take credit for it but I came across this while looking for SEO opportunities and it really covers a lot of stuff you should consider doing for your sites. Just wanted to share with you guys. • Keyphrase research • Competitive intelligence • Audit of existing site code and structure • Consulting as to “on page†modifications and recommendations • Installation of Google Analytics code and review of Google Analytics • Verification of Google-compliant XML sitemap and Webmaster Tools • Creation of target optimized landing pages, with clear call to action • Search engine copywriting and article copywriting (400 – 600 words each), each article embedded with anchor text links containing target keyphrases • “Blog and Ping†– for purposes of satisfying Google’s “freshness†algorithm, regular blogging, installation of weblog on client site, maintenance of weblog • RSS and XML syndication • Article distribution and syndication • Social media optimization • Review of analytics, campaigns and conversion rates to develop client-specific SEO strategy • Directory submissions • Natural link building • Creation of “link bait†• Press releases as deemed necessary • Initial rankings report • Keyphrase research • Competitive intelligence • Monthly reporting as to keyphrase placement in Google, Yahoo, MSN • Monthly Analytics reporting • Procurement of talent and location (video) • Scripting (video) • Filming and production (video) • Editing including titles, effects (audio and visual) • Installation into client video CMS or website • Provision of code snippet for insertion into third party sites including anchor text deep link to client site (video) • Social bookmarking of video content • Video syndication via YouTube, MetaCafe, etc. • Social media commenting, networking, viral marketing • Consultation with client as to newsworthy events (press release marketing) • Keyphrase rich copy writing • Embedding of anchor text deep links to sites • Includes distribution through syndicate channels (press release marketing) • Email marketing • Social media optimization (including but not limited to MySpace, Facebook, YouTube, Yahoo360, LinkedIn, FastPitch, etc.) • Tools, Widgets, Quizzes, Contests and other viral marketing efforts