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The World's largest phone specs database site is dying, blame AdSense

Discussion in 'Placement / Reviews / Examples' started by PhoneDB, Mar 1, 2018.

  1. #1
    Dear Website Owners and Webmasters,
    SEMrush
    As a webmaster I'm responsible for the monetization and SEO of PhoneDB. This is an online tech specs database of smartphones, tablets, smart watches. The largest and most detailed one of its kind. More than 13000 device specs (with 250+ parameters for each), firmwares processor datasheets, etc. The datasheets can be queried (parametric search) and compared in-depth.


    To shortly sum up, the content is enormous and unique but not textual, not search engine-friendly. This is the nature of the site and not intended to be changed. I’m aware of content put in text is much more attractive for common visitors and search engines but there are more than enough news and review sites of phones and tablets. PhoneDB is different: tech specs only.


    The site is quick, responsive, mobile friendly, mostly search engine optimized and all Google tools are involved in the daily site management (Analytics, Webmaster Tools, Search Console, Site Speed Tool, etc.).



    We are facing financial difficulties because AdSense revenue is dramatically low and stilt declining. It’s important to mention the site was able to generate ten times more revenue and three times more traffic 2-3 years ago with the same AdSense account with significantly worse quality content and deprecated, not responsible, not mobile friendly design, slower server. Very strange.


    I’ve been advertising the site with AdWords recently but it hasn’t helped at all yet. It’s starting to become hopeless.


    Do you have any idea PhoneDB is getting such weak organic traffic from Google and low RPM from AdSense?


    Any valuable help will be much appreciated.

    PhoneDB admin
     
    PhoneDB, Mar 1, 2018 IP
    SEMrush
  2. bigcitynights

    bigcitynights Active Member

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    #2
    Competition has increased in your niche. Try to publish detailed smartphones, tablets, smart watches reviews.
     
    bigcitynights, Mar 16, 2018 IP
  3. WebHostingDirectory

    WebHostingDirectory Greenhorn

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    #3
    Have you tried putting it up for sale? or do you plan to keep it?
     
    WebHostingDirectory, Mar 16, 2018 IP
  4. pmf123

    pmf123 Notable Member

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    #4
    How much storage does it actually take? Are there other costs involved with updating with new info as new phones are released?
     
    pmf123, Mar 17, 2018 IP