The Value of Google's New Interest-based Advertising

Discussion in 'AdSense' started by Aldouspi, Mar 16, 2009.

  1. #1
    Is there any added value to the publisher with Google"s new interest-based advertising? I think so and here is why.

    Every so often I add a content page to one of my niche websites that is relevant to the niche, of value to the visitor, but whose main keyword(s) cannot be deciphered by the Google adsense robot or there are no relevant paying ads to display. And what you see on that particular page are the dreaded Public Service Ads.

    I believe that with the new interest-based advertising method which will place ads (at times) based upon the recorded interests of your visitor, public service ads will more often be replaced with paying ads. The ads may not be directly pertinent to your niche, but they will be pertinent to your visitor.

    I suspect that when the content of your page has relevant ads to display that is what you will get - niche related ads. But when there are no relevant niche related ads - you will display visitor-interest related ads.

    Anyway, that's how I would run the program. It will be interesting to see if my pages with public service ads suddenly start generating revenue, while my niche related ads continue to run, I hope so!
     
    Aldouspi, Mar 16, 2009 IP
  2. ameran

    ameran Well-Known Member

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    #2
    i don´t get it how it should work.
     
    ameran, Mar 16, 2009 IP
  3. Aldouspi

    Aldouspi Peon

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    #3
    Here is an example of how I believe the new google adsense program would work:

    Let say you have a niche website about bouncing balls and one of your pages, which is about croquet balls, is only showing public service ads generally.

    Then a visitor, who has been visiting football sites, comes to your croquet ball page. Normally your football visitor would only see public service ads, but with the new google Interest-based Advertising system, your visitor would see ads about football and maybe even football "balls," because google has noticed that this visitor likes football.

    Anybody else think it will work this way or will it work differently?
     
    Aldouspi, Mar 17, 2009 IP
  4. Agent_001

    Agent_001 Peon

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    #4
    Nice way of thinking. I am not sure but it will be different from this. No idea coming to my mind. I received the message about this new feature a few hours ago so had no time to research on it.

    I hope it work as you said. If your thinking is right I will earn more from adsense.:D
     
    Agent_001, Mar 17, 2009 IP
  5. KeyboardHustler

    KeyboardHustler Well-Known Member

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    #5
    the ads will be more related to the content.. i guess thats what they are trying to get
     
    KeyboardHustler, Mar 17, 2009 IP
  6. redsouljaz

    redsouljaz Peon

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    #6
    Wow, this is good. That's mean people from other website that come to your page will still seeing related ads.
     
    redsouljaz, Mar 17, 2009 IP
  7. Aldouspi

    Aldouspi Peon

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    #7
    I think so, but Google can now choose to either show ads related to the browsing history of the visitor or to your niche content. And as Google wants to make as much money as is possible (without being evil), they will hone this by showing ad that the visitor will click on more often...
     
    Aldouspi, Mar 18, 2009 IP