The Reason not to use add border

Discussion in 'AdSense' started by mattjason, Sep 26, 2008.

  1. #1
    The add with border always not working for my site.... no one seems to have any interest to click on them...
    recently stumble into this man... Derren Brown... who exploit human mind for/on tv show...
    Then i start to think ...
    may be the add border have something related to this ...
    see the web:Border wallet
    the video:the Video dbwallet.ram

    What you think???
     
    mattjason, Sep 26, 2008 IP
  2. ttomp13

    ttomp13 Active Member

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    #2

    Great great and great. Definitely a different way of looking at things, but
    sure. Borders around anything always seem, "uninviting." Another way to
    look at it would be like this. If there were no wall in between Mexico and
    the United States, how many more Hispanics would we have in America?

    I by no means am being racist. However, I am just proving a point just like
    your wallet post. When things are easier to do, they're more likely to happen.
    For some reason, borders tell your readers, "Hey. I am separate from the
    content so don't click me." Get rid of the borders and your ads blend in that
    much more.

    Anyway, great article man.
     
    ttomp13, Sep 27, 2008 IP
  3. abercrombie

    abercrombie Peon

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    #3
    i've always heard to get rid of borders saying you get better CTR but never understood the psychology. these are good theories.
     
    abercrombie, Sep 27, 2008 IP
  4. chanch

    chanch Active Member

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    #4
    i dont use borders for my ads, i think border decrease ctr
     
    chanch, Sep 27, 2008 IP
  5. Your Lover For Ever

    Your Lover For Ever Peon

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    #5
    Totally agree
     
    Your Lover For Ever, Sep 27, 2008 IP
  6. sultanofseo

    sultanofseo Notable Member

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    #6
    no one likes to click on ads or be sold. ads with borders make it look like "ads" for which no one or not many click on them. depending on ad positioning, ads without border may make the ad look like part of the body content for which it generates more click
     
    sultanofseo, Sep 27, 2008 IP
  7. dimaks

    dimaks Peon

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    #7
    well, from my understanding, you can earn with adsense in two major ways - thru ad clicks and rank in the search engine results pages (SERPs). correct me if i am wrong with this but this what i observed. so in case your click earnings don't work, you can strive to rank high in the SERPs.

    also, sometimes human mind tend to ignore the ads that they knew before, whether they are bordered or not/blending or not. so some people say, you can try putting those ads in another places in a routine manner.

    my ideas.
     
    dimaks, Sep 27, 2008 IP
  8. DaStarBuG

    DaStarBuG Peon

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    #8
    Just experiment.
    That is what channels are for.
    Put 2 banners up (2 channels) and put them in a rotation 50:50 for 2-4 weeks and see which one performs best.
    After that eliminate the one that performs less.
    That is your way to go
     
    DaStarBuG, Sep 28, 2008 IP
  9. pinch-penny

    pinch-penny Active Member

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    #9
    I used a border on one of my adsense bars thinking it made the ads 'blend in' better with my content (which is also surrounded by a black, 1px border). After reading this I'm going to take the border off and see what happens to my ctr.

    Thanks for the info!
     
    pinch-penny, Sep 28, 2008 IP