Online video production is one of the most effective forms of communication. In fact, YouTube, the popular online video site owned by Google is currently the second largest and most visited search engine on the internet. For that reason alone, the idea behind marketing video production and just how powerful it is should be clear to you. Marketing videos give consumers the unique opportunity to see what their interested in. As a charity, you can use video marketing to bring across the powerful effects that your charity is making in the world. Whether you're supporting a hunger crisis in third-world countries, or helping to beat animal cruelty, you'll be able to portray the real effects that is happening in the world currently.
yes i agree that video communication is effective communication than other communication way. Because this is easy to understand way each and every one easily understand . So now days all of company are use video advertisement to make effective add.
No doubt that a picture is very important. But also think at the communication trough phone, chats which are also very important. Not mentioning the video conferince, which is very solid in a business relationship.
Websites communicate with visitors in a number of different ways. Not all websites take the same approach, but almost every website will use at least a few common methods of communication. Some of the basic ways that websites communicate with visitors before going into more depth on the subject are: Text Images Titles and Headers Icons Design Styles Colors Audio and Video
To decide what effective is you will need to decide on a goal first. What is your goal, E-Mailsubscribers, Fan on a Fanpage, general brand recogniton, a high conversion rate or traffic? Usually E-Mailmarketing works if you have an established base (sending mails to people who don't know you will unlikely lead to leads). If you have a good viral video I'd say it will way be more effective for getting impressions than anything else. But as one of the most important management teachers of all time once said: there is nothing so useless as doing effectively what efficiently should not be done at all. To go with the viral example: Now here you are with a brilliant video, it has 50 million views I doubt that your primary goal is to make youtube admoney. What do you do from here on? Make another video, try to get the viewer to a site, why should a consumer spend another second thinking about you? This is what I'd like to know. How do you monetize your videos, how do you keep the momentum efficiently?
What you can do is make snippets of videos, maybe a 2 to 3 minute video that provides information, then you refer the user to your site for more information. You can make the video teaser, then steer them towards your site. You have to make sure that the page you're sending the viewers to contain quality content, and are properly monetized. Hope that helps. Have a good day!
And maybe that's why the sites like http://www.virool.com/ are gaining the momentum. They can push your video to millions.