The List of Pay Per Click Search Engines (CPC/PPC)

Discussion in 'Pay Per Click Advertising' started by review168, Nov 9, 2005.

  1. #1
    Google AdWords
    https://adwords.google.com

    The Google AdWords program places paid listings within Google's search results, as well as on some other sites that carry its listings (see the Who Powers Whom? - Search Providers Chart for a rundown of major partnerships). Winner of best paid placement service in the 4th Annual Search Engine Watch Awards.

    Search Engine Watch's Submitting Via Paid Listings: Overture & Google AdWords page provides basic tips on getting starting with Google AdWords.

    Search Engine Watch members have access to the How Google Works area, which provides in-depth coverage of Google's paid listings program. Learn more about becoming a member on the membership information page.

    Overture
    http://www.overture.com/

    Overture is the oldest major paid placement search engine. It distributes its listings to a wide-range of search engines, including that of its owner, Yahoo (see the Who Powers Whom? - Search Providers Chart for a rundown of major partnerships). Overture launched as GoTo in 1997 and incorporated the former University of Colorado-based World Wide Web Worm. In February 1998, it shifted to its pay-for-placement model. The company changed its name from GoTo to Overture in October 2001. It was purchased by Yahoo in October 2003. Overture was second place for best paid placement service in the 4th Annual Search Engine Watch Awards.

    Search Engine Watch's Submitting Via Paid Listings: Overture & Google AdWords page provides basic tips on getting starting with paid listings at Overture.

    Search Engine Watch members have access to the How Overture Works area, which provides in-depth coverage of how cost-per-click ads can be placed with Overture. Learn more about becoming a member on the membership information page.
     
    review168, Nov 9, 2005 IP
  2. review168

    review168 Guest

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    #2
    Espotting.com


    Major paid placement service with wide distribution in the United Kingdom and Europe. It merged with FindWhat (below) in July 2004 and operates as a division of that company. Honorable mention for best paid placement service in the 4th Annual Search Engine Watch Awards.

    FindWhat.com


    FindWhat is an important paid placement service in particular because the company has distribution on many major meta search engines. Honorable mention for best paid placement service in the 4th Annual Search Engine Watch Awards.

    LookSmart LookListings


    Provides both PPC-based paid inclusion listings and more traditional PPC-based paid placement listings that have wide distribution on second tier search engines and meta search engines
     
    review168, Nov 9, 2005 IP
  3. review168

    review168 Guest

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    #3
    Enhance (formerly ah-ha)

    ePilot.com

    Kanoodle

    Lycos Insite AdBuyer

    Mirago: Serves the UK/Europe. Honorable mention for best paid placement service in the 4th Annual Search Engine Watch Awards for leading the industry with traffic source selection and dayparting.

    Search123
     
    review168, Nov 9, 2005 IP
  4. review168

    review168 Guest

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    #4
    More Pay Per Click Resources
    PayPerClickAnalyst.com: Long-standing site with reviews of major pay-per-click search engines, along with news about changes to them.

    PayPerClickSearchEngines.com: Another long-standing guide to paid placement search engines, with links to articles and resources about dealing with them.

    Search Engine Advertising: Compilation of general articles about how search engines sell listings-based ad units, as paid placement and paid inclusion.

    Search Engine Advertising Articles: Compilation of articles from Search Engine Watch and around the web offering specific tips and advice on getting more out of paid placement and paid inclusion listings on search engines. Only available to Search Engine Watch members.
     
    review168, Nov 9, 2005 IP
  5. debare

    debare Peon

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    #5
    :mad:
    Tip o' the Day: Avoid LookSmart like the plague unless you call them to ensure that your ads DO NOT appear in any of their partner pages. Click fraud rampant on their second tier network.
     
    debare, Nov 9, 2005 IP
  6. yours

    yours Peon

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    #6
    yours, Nov 14, 2005 IP
  7. mubashirnisar

    mubashirnisar Banned

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    #7
    ye looking very gooooooood
     
    mubashirnisar, Nov 16, 2005 IP
  8. mubashirnisar

    mubashirnisar Banned

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    #8
    i am using aclickcent.com so it is going best for me. but after google.
     
    mubashirnisar, Nov 16, 2005 IP
  9. amhso

    amhso Peon

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    #9
    does chitika.com count? That's a favorite of LOTS of people.
     
    amhso, Nov 16, 2005 IP