AdSense optimization the practice of maximizing AdSense clicks and revenues has a golden rule: Don’t let your AdSense units look like ads! People don't visit your website for ads. They want good content. If you make the ads stick out with eye-popping colors, images or borders, they’ll be easy to recognize as ads — and people will work extra hard to avoid them. Today's visitors are blind to banners, block pop-ups, weary of ads and skeptical of contests and giveaways. They know what an ad looks like, and they know how to look away. If you want to win clicks, the ads that Google delivers have to look like an integral part of your content It’s a straightforward policy but it’s not as easy as it sounds. If it were, there wouldn't be so many grumpy people on AdSense forums complaining about their low earnings. It's not that they aren't doing anything about it. They simply aren't doing the right things. Let me assure you that in the time that I have been using AdSense, my earnings have only gone up — and so will yours, if you apply the right techniques seriously. I would to hear your comment. Thanks