The fastest way to get a promotion out there...?

Discussion in 'General Marketing' started by Arcos, Aug 29, 2008.

  1. #1
    My client is offering a massive discount on their holidays but it ends at the end of September!

    What would be the best way to get this promotion in front of the target audience in a very short time period?

    Thanks in advance
     
    Arcos, Aug 29, 2008 IP
  2. zurpit.com

    zurpit.com Peon

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    #2
    Try writing an ad in the newspaper. Or make a tv commercial
     
    zurpit.com, Aug 29, 2008 IP
  3. magda

    magda Notable Member

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    #3
    Adwords is probably your best bet for getting the message in front of people quickly.
     
    magda, Aug 29, 2008 IP
  4. Arcos

    Arcos Peon

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    #4
    Not sure the budget is there for tv ads and newspaper ads are, generally a complete waste of time!
     
    Arcos, Aug 29, 2008 IP
  5. Arcos

    Arcos Peon

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    #5
    Yep. Have an adwords campaign running but not really getting the response required.
     
    Arcos, Aug 29, 2008 IP
  6. copper12

    copper12 Peon

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    #6
    Put ads in the sites that potential customers go to.

    For example, if it is products that mothers would like, advertise on such sites as About and iVillage.

    Do an array of keyword searches for such sites.
     
    copper12, Aug 29, 2008 IP
  7. webcosmo

    webcosmo Notable Member

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    #7
    Newspaper and TV ads would be the best exposure. Those work like instant coffee.
     
    webcosmo, Aug 29, 2008 IP
  8. copper12

    copper12 Peon

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    #8
    Don't you noobs read first before replying?
     
    copper12, Aug 29, 2008 IP
  9. dbbrock1

    dbbrock1 Peon

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    #9
    Be prepared to spend A LOT of money if you go with adwords. Between fraud clicks and god knows what else you will be spending a lot.

    On free way you might consider is joining a bunch of forums related to your site and post in the offers section. This can bring some traffic for a small amount of invested time
     
    dbbrock1, Aug 29, 2008 IP
  10. trafficwave

    trafficwave Peon

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    #10
    Issue a press release and get it out on the large PR sites. You'll be indexed by Google within hours. Advertise on relevant sites. Promote the offers to his lists. If your client doesn't have lists, HAVE THEM START BUILDING LISTS ASAP so that you don't have to ask this question again in the future.
     
    trafficwave, Aug 29, 2008 IP
  11. kmzeron

    kmzeron Well-Known Member

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    #11
    Write press releases it is a good start. I have one in my signature and in few hours you are in search engines.
    Good luck :)
     
    kmzeron, Aug 30, 2008 IP