If you are like me you have had this experience. One day, your site is getting clicks that are worth 25 cents to more than a dollar each. And you think, finally all that hard work is paying off and I am going to make some money. The next day, that same site has a similar number of visits and clicks, but the clicks range in value from 1 cent to 10 cents. And you think, "What am I doing wrong?" Nothing really, this is just the marketplace at work. Think of it this way, on a good day (high click value) there maybe 100,000 people clicking on ads all over the Internet related to keywords on your site. This large number of clickers drives up the cost of bidding on those keywords. And you got your portion of those clicks. On a bad day, there maybe only 10,000 people clicking on the same type of ads, and not so much pressure on the cost of the keywords. So while you got the same number of clicks, the value of those clicks is down. This is my explanation of the good and bad days we have. Of course, the ultimate way to increase your average daily revenue, over time, is to increase your traffic and thus your number of clicks. But along the way, you are going to have some really great days and some really lousing days.
thanks for info i have good days and bad days... is sad.. when i finally got 90+ clicks /day they paid like 2-3 cents/click and i usualy get more than 10-20 cents/click...