The difference between CPM and CPC and CPA and CPL CPM A pay-per-thousand impressions. And means to pay for a given ad and met with the emergence of 1000 times is of two types: the emergence of the Banerz form or appearance in the form of pop-up windows CPC For example, a payment-per-click. This means that pay a certain amount for each click on the ad. CPL A payment in exchange for an end to the movement often characterized Palmjanih. Example pay a certain amount per visitor clicks on the ad and is registering or clicks on the ad and carries etc .. The program is characterized by higher price compared to CPC CPA A payment for the sale. Are paid a certain amount or percentage for every person who buys a product on your way