Assuming publisher "Pubs" has a product on clickbank for, say, $88. His commisions for affiliates he set to 50%. (I leave out CB fees in that calculation) Scenario 1) Pubs sells to "real customer" which is reffered by one his affiliates. Affiliate gets 50% - Pubs gets $44 (50%) == everyone happy. Scenario 2) "Bad Boy" marketer thinks it's really cool to buy product with his own CB-ID, so he buys the product, pays $88, but he will get 50% ($44) back since he used his own affiliate-ID. Publisher Pubs again will get his 50%, his $44. What i want to say is: It is actually really, really irrelevant and moot whether i, as a publisher, get sales by many real customers referred thru any of my affiliates - OR whether product is actually purchased by other marketers who buy it using their own ID. My profit is the same ! So...to expand this even further: Actually i could use this as a PR-stunt to encourage people buying product xyz using their OWN ID....since they would get product XYZ extremely cheap, and i don't need to bother since MY profit is the same, regardles. I dont lose money because someone uses his own ID to buy ! your thoughts ? EDIT: Yes i am only partly right. The issue here is that replacing your ID if you go through an AFFILIATE is causing the affiliate to lose the sale ! I was only looking at that from the publisher's view and did not consider affiliates who lose money... (btw. according to CB this is legal and allowed, although not encouraged.)
Many of my affiliates Purchase DownloadsOnline.org Clickbank Mall PRO membership using their own nickname ( and get 50% concession! ).