Text Ad Color Impact is Huge

Discussion in 'Guidelines / Compliance' started by here, Apr 19, 2012.

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  1. #1
    When I first added text based ads to my site I matched the fonts and colors of site's links. I was not trying to get accidental clicks, but the Adsense selections were inconsistent with my design and clashed visually.After a few weeks of reading here I started to worry that Google might think my text ads violate their TOS. So I changed them.My revenue dropped immediately about $7 to $12 per day. Obviously, I don't want to throw away $300/month, so I'm anxious to switch back. The question, of course, is is this completely stupid? Will my greed cost me my account?I never thought the ads were deceptively colored. If you read them you'd know they were ads and not site navigation. They also had a different layout and the Adsense labeling.Thoughts anyone?Advice on alternative coloring that would perform better than generic would be great!
     
    here, Apr 19, 2012 IP
  2. Zean

    Zean Peon

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    #2
    Matched font type and colors isn't violate Google TOS, I did it and so far there's no problems...
     
    Zean, Apr 23, 2012 IP
  3. here

    here Greenhorn

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    #3
    I'm planning to switch back to the matched ad layout once I receive my first check. Should be about a week.
     
    here, Apr 23, 2012 IP
  4. here

    here Greenhorn

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    #4
    I've received my first payment so I'm hoping the scrutiny of my site is complete. I've switched the text ads back to the matched font face and colors. Hopefully, my revenue will rebound.
     
    here, Apr 25, 2012 IP
  5. dumindushalika

    dumindushalika Notable Member

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    #5
    There are lot of Adsense publishers who are matching Text ads's fonts and colors with site's fonts and color. Nothing to worry.
     
    dumindushalika, Apr 25, 2012 IP
  6. here

    here Greenhorn

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    #6
    I appreciate the response.

    I know I'm being a bit paranoid, but I've stumbled upon a little golden goose whose care and feeding I know little of. So I am proceeding cautiously.

    Thank you.
     
    here, Apr 25, 2012 IP
  7. simple007

    simple007 Well-Known Member

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    #7
    research is good, but not to that extent where you hurt your revenue... We call it google adsense optimisation ... wish you good luck
     
    simple007, Apr 26, 2012 IP
  8. Gowthamtech07

    Gowthamtech07 Greenhorn

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    #8
    I think having the colour matching your theme will not violate adsense TOS.
     
    Gowthamtech07, May 7, 2012 IP