A friend asked me to write a teaser. When asked, he explained that it is like a promotional material of a product, such as the trailer of a movie. I searched and studied writing teasers, and I found this very interesting. I am now studying writing copies (I am a content writer), and I found out that teaser writing is similar to copywriting in some ways. I applied the principles that I learn from writing copies as I wrote a teaser for my friend. My friend also explained that he will use the article for affiliate marketing. He wants to help someone sell his services for a commission. I obliged and write the following teaser for my friend: Traffic that Lets you Earn Money Traffic, in Internet marketing, is money. The more traffic you get to your website, the more money that pours into your pocket. One thing that is good about getting traffic is that it is free through search engines. However, getting traffic is a tedious task. You need to work hard to get enough back links that can guarantee satisfactory income. Statistically, in order for an online marketer to gain enough traffic, he needs to devote at least 16 hours building traffic to his site. I know many people who want to earn money but find this task tiring and boring, aside from time consuming. Now the question is do all successful marketers sit for 16 hours in front of their computer? The answer is no. Only a few, mostly newbies, do that. More experienced marketers have discovered a more productive way of spending their 16 hours a day. Let me give you a simple computation. Which one will earn more – an Internet marketer who spends his 16 hours gaining enough traffic to let him earn $3,000/month or an Internet marketer who pays $3-$5/hour or $720-$1,200/month, earn $1,800/month (minus expenses), but have his 16 hours to do whatever he wants? The answer is the one who earns $3,000/month, right? WRONG! In the situation above, we forget that the second one has a brand new 16 hours. What if he devotes his 16 hours a day developing two new sites in a month? Yes, he will pay another $720-$1,200/month for each site. Do you know how much he will earn? He will earn an easy $5,400/month. Three websites earning $9,000/month minus $3,600/month for expenses will yield $5,400 income. Here’s another “what if…†What if he can make three or four websites a month, which is easily attainable? How much will he earn? I’m not through yet, and this is the biggest “what ifâ€. What if there is a group of experts who has been doing link building for more than three years and is offering their services for only $600/month? That is 50% off our computation above. You do not believe me? Well, why don’t you take a look here? (Note: I omitted the hyperlink but there is really a company that does this for 50% off) Time is gold, and gold is money. It only takes a wise decision and a simple computation. Good luck to your millions. What do you think? Is my assessment of teasers as one of the best exercises for copywriting and one of the best approaches to affiliate marketing, accurate? Thanks for your comments.
For me, a teaser is much shorter than what you have written. For starters, your first two paragraphs could probably be rewritten down to a single sentence or two. The example prices you use are more plausible than most of these sorts of offers but then you kinda ruin that by ending with "Good luck to your millions." And "Time is gold, and gold is money." - eek, totally out of place. "computation" is a big, intimidating, math sort of term. Perhaps start that paragraph with "Consider the following two web entrepreneurs..." Overall, write it more like you were speaking to someone and less like you are trying to take a long sales letter and condense it into a few paragraphs.